D2C Brand launch
New brand identity + e-commerce strategy
Our D2C brand launch involves introducing a new brand, designed to sell products and services to consumers directly and use technology platforms to communicate, transact, and manage the end-to-end supply chain. Also, involves building a strong online presence, in parallel, across digital channels.
We also help you in creating digital assets - both, at the front end, interfacing with the consumers, and at the back end, to easily manage content and stock management across multiple platforms.
This solution includes creating a strong brand identity, identifying target audiences, designing a user-friendly e-commerce website, establishing a marketing strategy, and setting up logistics and shipping processes for order fulfilment.
All this is done on a B-O-T (Build, operate, transfer) approach.
Types of businesses that are ideally suited to launching a D2C brand with us:
- Niche or specialty products: Businesses that offer niche or specialty products that are not easily found in traditional retail stores.
- FMCG Consumer packaged goods (CPG): CPG companies that sell products such as - food, household care, and personal care.
- Luxury products: Offer your customers a more exclusive, personalized experience, while maintaining control over your brand image and pricing.
- Startups: Any consumer-facing business starting for the first time as this model helps you create a quick POC (proof of concept) or test-market for your investor.
- Subscription-based services: Businesses such as meal-delivery or beauty boxes, can use a D2C model to offer their customers a more personalized experience.